BigXthaPlug net worth has become one of the most searched topics among hip-hop fans who admire his bold lyrics and authentic Southern sound. From humble beginnings in Dallas to topping music charts, BigXthaPlug’s journey shows how determination and raw talent can lead to fame and fortune.
BigXthaPlug Biography Overview
To understand how BigXthaPlug net worth grew over time, it’s important to know his personal background and career evolution. Below is a quick biography table with essential details.
| Attribute | Detail |
| Full Name | Xavier Landum |
| Stage Name | BigXthaPlug |
| Date of Birth | May 12, 1998 |
| Birthplace | Dallas, Texas, United States |
| Profession | Rapper, Songwriter, Music Producer |
| Genres | Hip-Hop, Trap, Southern Rap |
| Years Active | 2019 – Present |
| Record Label | UnitedMasters / 600 Entertainment |
| Notable Songs | “Texas”, “Mmhmm”, “Levels”, “Climate” |
| Estimated Net Worth (2025) | $1 Million – $1.5 Million |
| Children | 1 Son (Amar) |
Early Life and Background
Xavier Landum, professionally known as BigXthaPlug, was born and raised in Dallas, Texas. Growing up, he faced financial struggles and exposure to street life. However, music became his emotional outlet and eventually his career path. His early years shaped his style—raw, unfiltered, and rooted in Texas culture.
During his high school years, he played football and even attended Crown College in Minnesota. However, after facing disciplinary issues and expulsion, he turned back to Dallas, where he began pursuing rap seriously. His upbringing and experiences deeply influenced his lyrical themes and authenticity.
BigXthaPlug’s Career Beginnings
After returning to Dallas, BigXthaPlug started making music inspired by his surroundings and life experiences. His first mixtapes attracted local attention, but it wasn’t until the release of “Texas” that he became a breakout star.
The track “Texas” went viral on platforms like TikTok and YouTube, introducing his Southern swagger to a global audience. It also helped boost BigXthaPlug net worth, as streaming royalties and performance invitations started pouring in. Soon after, he released other popular tracks such as “Mmhmm,” “Levels,” and “Climate.”
In 2023, he released his debut album “Amar”, named after his son. The album’s success brought him critical acclaim and commercial growth, positioning him as one of the most promising young rappers in the Southern hip-hop scene.
Breakthrough Success and Recognition
By 2024, BigXthaPlug had become a household name in the Texas rap scene. His song “Mmhmm” entered the Billboard Hot 100, making him one of the few emerging rappers from Dallas to achieve national recognition.
Music critics praised his blend of trap beats and storytelling, while fans connected with his raw honesty. This newfound fame also significantly increased BigXthaPlug net worth through higher performance fees, merchandise sales, and collaborations with established artists.
BigXthaPlug Net Worth 2025 Estimate
As of 2025, BigXthaPlug’s estimated net worth is between $1 million and $1.5 million. Different online sources have quoted varying numbers, but most agree he crossed the million-dollar mark due to streaming revenue, touring, and label deals.
Sources of Income Contributing to BigXthaPlug Net Worth:
- Streaming Revenue:
Songs like “Texas” and “Mmhmm” earn him consistent royalties from Spotify, Apple Music, and YouTube. These tracks have millions of streams, generating steady monthly income. - Live Performances and Tours:
His energetic performances attract large audiences. Ticket sales and appearance fees make up a big portion of his income. - Record Label and Collaborations:
He founded 600 Entertainment, signing upcoming artists and managing joint projects. This entrepreneurial step diversified his income beyond personal music sales. - Merchandise Sales:
BigXthaPlug’s branded clothing and accessories are popular among fans. Selling hoodies, caps, and T-shirts during tours adds another stream of revenue. - Brand Endorsements and Sponsorships:
As his popularity grows, brands from streetwear to beverage companies approach him for partnerships. - YouTube Monetization:
His official music videos generate significant ad revenue, further adding to his financial success.
The Role of Social Media in His Success
Social media has played a massive role in building BigXthaPlug net worth. Platforms like TikTok and Instagram have helped him reach millions of fans globally. Viral challenges using his songs have boosted streaming numbers exponentially.
He engages directly with followers through short videos, updates, and behind-the-scenes clips, which strengthens his fanbase and brand loyalty. This kind of direct interaction also increases merch sales and streaming engagement.
Challenges and Legal Issues
Like many artists from challenging backgrounds, BigXthaPlug has faced legal troubles. He was arrested several times in the past, including for possession of weapons and marijuana. These events temporarily slowed his career momentum but also became part of his public image of resilience and growth.
Instead of hiding his past, he uses it to inspire others. In interviews, he openly talks about redemption, mental health, and staying focused on positive change. His honesty makes him relatable to fans, helping sustain his success even through controversies.
Family Life and Personal Growth
Behind the fame, BigXthaPlug is a devoted father. His son Amar, who is autistic, has had a profound impact on his life and motivation. In recent years, he has supported autism awareness campaigns, using his platform to spread understanding and inclusion.
Becoming a father pushed him to take his music career more seriously. Much of his work, including his first album “Amar,” reflects his love for his son and his desire to provide a better future.
Musical Style and Influence
BigXthaPlug’s music mixes trap beats with elements of classic Southern rap. His lyrical content focuses on real experiences—poverty, street life, family, and faith. He has cited artists like UGK, T.I., and Boosie Badazz as key influences.
What sets him apart is his storytelling ability. His songs feel personal, almost autobiographical, giving listeners a glimpse into his world. This emotional honesty connects deeply with his audience and sustains his career growth.
Awards and Achievements
- Gold Certification for “Texas” by RIAA
- Platinum Status for the 2024 album “Take Care”
- Featured in GQ and People Magazine as a rising star in Southern hip-hop
- Recognized for advocacy with the Autism Society of America (2025)
- Sold-out tours in Texas, Atlanta, and California
Each milestone not only builds his artistic credibility but also contributes directly to BigXthaPlug net worth, making him one of the most financially successful rappers to emerge from Dallas in recent years.
Business Ventures and Label Ownership
Beyond rap, BigXthaPlug shows strong business instincts. His label, 600 Entertainment, aims to support independent artists who face the same challenges he once did. By owning his masters and distribution rights through UnitedMasters, he retains a higher percentage of his music revenue.
Entrepreneurship is key to growing BigXthaPlug net worth sustainably. Owning intellectual property means he earns from streaming, licensing, and future royalties without depending solely on record label contracts.
Lifestyle and Spending Habits
Despite his wealth, BigXthaPlug maintains a modest lifestyle. He invests in cars, fashion, and his family’s comfort but avoids excessive luxury. He often mentions wanting to build generational wealth for his son rather than spending on temporary fame.
Fans appreciate his grounded personality, which contrasts with the extravagant image of many rappers. This relatability boosts his reputation and long-term brand value.
Future Plans and Career Outlook
BigXthaPlug continues to record new music and collaborate with artists across different genres. He’s hinted at future crossover projects that could expand his audience beyond hip-hop. Industry experts predict that if he stays consistent, his net worth could reach $3 million by 2027.
Upcoming tours, collaborations, and label expansions will play vital roles in this projected growth. He also plans to invest more in community programs supporting underprivileged youth and autism awareness campaigns.
Conclusion
BigXthaPlug’s journey from a struggling youth in Dallas to a national rap sensation is a testament to resilience and ambition. Through hard work, talent, and smart business moves, he has built an impressive career and an estimated fortune of over $1 million. Whether through his music, business ventures, or advocacy, his impact continues to grow.
In 2025 and beyond, BigXthaPlug net worth is expected to increase as his influence expands. With a loyal fanbase, entrepreneurial mindset, and commitment to personal growth, he stands out as a rising powerhouse in modern hip-hop.
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FAQs
A1: BigXthaPlug net worth is estimated to be between $1 million and $1.5 million as of 2025.
A2: He earns through music streaming, live shows, merchandise, YouTube ads, and his label 600 Entertainment.
A3: His breakout hit “Texas” gained millions of views and earned a Gold certification.
A4: Yes, he owns 600 Entertainment, which manages and promotes upcoming artists.
A5: Yes, he has a son named Amar, who inspired his debut album “Amar.”
A6: He aims to expand his label, release more music, and continue his advocacy for autism awareness.